"Shiny Object Marketing" has been designed to catch your attention, instead of focusing on What Works!

The majority (if not all) other nutrition software products are more of a "logging" software, so that your clients can log what they eat.

Simply "logging in what they eat" will NOT help them control blood glucose levels, which is imperative.

Controlling blood glucose levels helps normalize hormone levels and burn more fat and maintain hard earned muscle.

These "interactive" programs that have your clients enter what they eat, and show them what they're "short on" at the end of the day, fail to help them control blood glucose levels.

In fact, since it allows them to eat all their carbs at once if they choose to, without the right amount of protein and fat to be able to control blood glucose levels via gastric emptying time management, they end up losing muscle and gaining fat in addition to throwing their hormones out of whack!

By now, you have most likely heard of "Ozempic®" and other semaglutide drugs for weight loss... well, they work by slowing down gastric emptying time. We teach you how to do the same without any drug side effects.

Our What Works® Custom Nutrition Software™ guides your clients on what and how much to eat of each macronutrient at each meal to be able to control their blood glucose levels via gastric emptying time.

Bottom line is that other programs out there tend to follow a "one-size-fits-all" approach to nutrition, so they provide you with recipes, instead of focusing on clinically proven principles to help your clients burn fat and gain or maintain their lean muscle mass.

Our What Works® Custom Nutrition Software™ helps you create CUSTOM nutrition programs where the amount of protein, carbs and fat your clients get are based on their lean body mass, duration, frequency and intensity of exercise (as well as lack of exercise for those that do not workout yet-doubling your prospects) and use the data from proven clinical studies to determine the right amount of macronutrients based on those numbers and create a CUSTOM initial nutrition program...

All with just a few clicks of the mouse (or tap of your screen).

We then give you the tools to adjust that program on a weekly basis based on how the client's body responds to it. So it is like doing a "mini clinical study" on each individual client, instead of trying to cram them into a one size fits all approach to nutrition.

Along with the ability to Create Custom Nutrition Programs as stated above, we educate you on how to evaluate your clients progress based on lean mass and fat mass changes and how to adjust your nutrition philosophy in the event that it is not yielding the results you want for your clients.

Finally, instead of just having you figure out how many "calories" your client supposedly needs (based on some formula) and then cut back their intake by 500 calories, which would equal one pound of "fat loss" per week, our software helps you create Custom Nutrition Programs based on the individual. Actually, our slogan is "Based On Science; Made For The Individual."